Bringing Value to a Face-to-Face Clinical Appointment
Muskegon Family Care is a federally qualified health center experiencing high rates of patient no-shows and low patient engagement. MFC tried to address this issue on their own by implementing an automatic voice reminder system as well as a human outreach call to remind patients of their upcoming appointments. This did not show a significant improvement in no-show rates. We engaged with MFC to test the hypothesis that high no-show rates were partially due to patients not finding value in their face-to-face clinical appointments.
Mad*Pow is a strategic design consultantcy that helps deliver innovative experiences and compelling digital solutions to motivate and engage people, while producing positive health outcomes and measurable business impact.